What Makes CISOs Buy and What Turns Them Off

28 Apr 2026
Cyber Leaders Summit
Cyber Security Leaders Summit
A recent SASIG event hosted by BFBS brought enlightening insight to the Vendor community whilst also showing CISOs how they might assist innovation in the UK Cyber Industry. Join Martin Smith MBE and Liz Murray of the SASIG, together with representatives of the SASIG Community as they discuss 'What Makes CISOs buy and what turns them off'.
Speakers
Tim Ward
Tim Ward, CEO and Founder - ThinkCyber - Redflags
Martin Smith MBE
Martin Smith MBE, Chairman - The SASIG
Nick Beer
Nick Beer, Director, Development and Strategy - BFBS
Simon Shiu
Simon Shiu, Professor of Cyber Security - University of Bristol
Liz Murray
Liz Murray, Chief of Staff - The SASIG